Under this motto, the sister companies Flamco, Meibes und Simplex that belong to the Aalberts Industries N. V., performed at this year’s ISH in Frankfurt.
On the basis of an forthcoming restructuring of the three companies, an expressive fair design was demanded that should reflect the interfaces of this strong partnership and that should embody the premiere of this new brand strategy.
The perfect interaction was shown symbolically as orchestra, since the companies are involved in each step of the life cycle of a building and are offering complete solutions from one hand.
The 252 m² big stand space was divided into five theme islands in order to place the single “instruments”: heating, district heating, water, cooling and renewable energies, effectively.
The absolute highlight was set by a 9 x 3 metre big LED video wall that enabled the visitors a glance at a virtual boiler room.
The in high-gloss white wrapped fair design got an elegant and modern look through various color accents.
